Cory Ferber
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Ecommerce Sites

Cisco - Marketing Accelator Program
Cisco.com
Business Web Portal Web Design - 2009
  • Designed a B2B ecommerce web portal that allows users to purchase and download marketing collateral. (new site section)
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, and CSS.

Hewlett-Packard - Video Downloads Store
HP.com
White-Label Ecommerce Web Site Design - 2007
  • Designed a white-label B2C ecommerce video downloads store web site selling movies, television shows, and other videos in digital downloadable formats and physical disc format.
  • Designed online services for a white-label store including product shopping, video downloading, video streaming, video management, device management, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in detailed functional specifications that included annotated wireframes, user task flows, interaction design patterns, modular reusable components, and technical writing.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.

Walmart - Video Downloads Store Beta
Walmart.com
Ecommerce Web Site Design - 2007
  • Designed a B2C ecommerce video downloads store web site selling movies, television shows, and other videos in digital downloadable formats. (new site areas)
  • Designed online services for brick-and-mortar stores including product shopping, video downloading, video streaming, video management, device management, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Contributed to the final visual GUI design.

Mitsubishi Cars - Build & Price
MitsubishiCars.com
Transactional Site Design - 2001
  • Designed a B2C transactional web site.
  • Designed online services for brick-and-mortar stores that allow people to build and price cars, and then have the information forwarded to a local dealership to initiate contact with the customer.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Conducted user research, contextual inquiry, field observations, and competitor analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.

STA Travel
STATravel.com
Transactional Site Redesign - 2000
  • Designed a B2C transactional web site.
  • Designed online services for brick-and-mortar stores that allow people to book tour packages, flights, hotel reservations, and hostel reservations.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Conducted user research, contextual inquiry, field observations, and competitor analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.

The Museum Company
TheMuseumCompany.com
Ecommerce Web Site Redesign - 2000
  • Designed a B2C ecommerce product web site selling museum reproductions.
  • Designed online services for brick-and-mortar stores including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Conducted user research, contextual inquiry, field observations, and competitor analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Contributed to the final visual GUI design and performed art direction duties.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.

Kenneth Cole, KC Reaction, and KC Bridal - Spring Catalog
KennethCole.com
3 Ecommerce Web Site Redesigns - 1999-2000
  • Designed 3 B2C ecommerce fashion merchandise web sites selling women's and men's clothes and accessories..
  • Designed online services for brick-and-mortar stores and print catalogs including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Conducted user research, contextual inquiry, field observations, and competitor analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Contributed to the final visual GUI design and performed art direction duties.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.
  • Featured in Communication Arts Site of the Week.

Kenneth Cole - Winter Catalog
KennethCole.com
Ecommerce Web Site Redesign - 1999
  • Designed a B2C ecommerce fashion merchandise web site selling women's and men's clothes and accessories.
  • Designed online services for brick-and-mortar stores and print catalogs including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Conducted user research, contextual inquiry, field observations, and competitor analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Contributed to the final visual GUI design and performed art direction duties.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.
  • Featured in Communication Arts Best of the Web and Interactive Design Annual.

Kenneth Cole Reaction - Winter Catalog
KennethCole.com
Ecommerce Web Site Redesign - 1999
  • Designed a B2C ecommerce fashion merchandise web site selling women's and men's clothes and accessories.
  • Designed online services for brick-and-mortar stores and print catalogs including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Conducted user research, contextual inquiry, field observations, and competitor analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Contributed to the final visual GUI design and performed art direction duties.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.
  • Featured in Communication Arts Best of the Web and Interactive Design Annual.

The Company Store Catalog
TheCompanyStore.com
Ecommerce Web Site Redesign - 1998-99
  • Designed a B2C ecommerce product web site selling comforters, bedding ensembles, accessories, and more.
  • Designed online services for a print catalog including product shopping, checkout, and account management.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.

Improvements Catalog
ImprovementsCatalog.com
Ecommerce Web Site Redesign - 1998-99
  • Designed a B2C ecommerce product web site selling home furnishings, accessories, and more.
  • Designed online services for a print catalog including product shopping, checkout, and account management.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.

Domestications Catalog
Domestications.com
Ecommerce Web Site Redesign - 1998-99
  • Designed a B2C ecommerce product web site selling bedding ensembles and accessories, home furnishings, and more.
  • Designed online services for a print catalog including product shopping, checkout, and account management.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.

International Male Catalog
InternationalMale.com
Ecommerce Web Site Redesign - 1998-99
  • Designed a B2C ecommerce product web site selling men's clothes.
  • Designed online services for a print catalog including product shopping, checkout, and account management.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.
  • Reduced development and production time by defining modular reusable components used to create the layout and appearance of the UI.

The Speaker Place Catalog
NewFoam.com
Ecommerce Web Site Design - 1997
  • Designed a B2C ecommerce product web site selling speakers and parts.
  • Designed online services for brick-and-mortar stores and print catalogs including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.

Camper's Collection Catalog
No Longer Available
Ecommerce Web Site Design - 1997
  • Designed a B2C ecommerce product web site selling camping clothes and gear.
  • Designed online services for a print catalog including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.

JML Optical Industries, Inc.
JMLoptical.com
Ecommerce Web Site Design - 1996
  • Designed a B2B ecommerce product web site selling thousands of optical products.
  • Designed online services for a store including product shopping, checkout, and account management.
  • Conducted needs analysis, task analysis, business analysis, and requirements analysis.
  • Identified the features, functionality, content, navigation, and components of the UI.
  • Documented UI requirements in wireframes, user task flows, and site maps.
  • Created the final visual GUI design, web-friendly images, CSS, and HTML templates.
  • Designed web-friendly images of products from HQ images used for printed catalogs.

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